Company Overview
Filling Pieces is an Amsterdam-based luxury fashion and footwear brand, established in 2009 by designer Guillaume Philibert. Originally Filling Pieces started a brand that was bridging the gap between streetwear and high-end fashion.
Today, Bridging the Gap means so much more to us. Filling Pieces is build on the foundation of diversity. Bridging the gap between different worlds. Our company has evolved into a multidisciplinary fashion brand that transcends boundaries and cultures whilst inspiring meaningful change. We believe in a society united by diversity.
JOB PROFILE
Mission / Purpose:
We are seeking an experienced and results-oriented Webshop Manager to oversee and grow our online sales platform for Filling Pieces. The ideal candidate will have a strong background in ecommerce/webshop management, a deep understanding of digital marketing strategies, and a proven ability to drive online revenue. You will be responsible for supporting in creating and executing a comprehensive ecommerce strategy that aligns with the company’s international growth objectives and enhances the customer shopping experience.
The goal is to lead the strategic and operational management of all online sales channels to drive growth, enhance customer experience, and increase profitability. You will work closely with our internal digital marketing team and with external agencies to ensure optimal performance of the ecommerce platform, digital marketing efforts, and overall online conversion rates.
Key Responsibilities:
Ecommerce Strategy Development
- Support our Marketing & Ecommerce Manager in developing, executing, and optimizing a comprehensive ecommerce strategy aimed at driving online revenue growth and improving customer acquisition, retention, and engagement.
Online Sales Performance
- Monitor key performance indicators (KPIs) such as traffic, conversion rates, average order value (AOV), and customer lifetime value (CLV), ensuring that performance goals are met or exceeded.
- Continuously analyze sales data and website analytics to identify opportunities for optimization.
Digital Marketing Integration
- Collaborate with the digital marketing team and external performance marketing agency to plan and execute omnichannel campaigns (email, social media, PPC, SEO) that support online sales growth and customer acquisition.
- Ensure marketing strategies are effectively integrated across all online platforms for a consistent brand message and customer experience.
Website Optimization & UX Management
- Oversee website functionality, ensuring a seamless and engaging user experience (UX) that improves conversion rates and customer satisfaction.
- Lead efforts for continuous improvement of website features, including navigation, search, checkout, and mobile responsiveness.
- Collaborate with internal team members, external developers, and agencies to manage and implement website enhancements.
Customer Data & Analytics
- Leverage customer data and insights to personalize the online shopping experience and target key customer segments.
- Use analytics tools to monitor customer behavior, identify trends, and develop strategies to improve customer journey and overall satisfaction.
Inventory & Product Management
- Work closely with merchandising and supply chain teams to ensure accurate product listings, stock availability, and on-time delivery of orders.
- Ensure the ecommerce platform is updated with current product information, pricing, and promotional materials.
Budget Management & ROI Tracking
- Together with the Marketing & Ecommerce manager you will manage the ecommerce budget, ensuring cost-effective use of resources. Track and analyze the ROI of all digital marketing campaigns, promotions, and platform investments.
- Provide regular reporting on ecommerce performance, presenting key insights and recommendations for growth.
Competitor & Market Analysis
- Monitor competitive ecommerce platforms and market trends to identify opportunities for innovation and differentiation. Propose strategic initiatives that keep the company ahead in the digital space.
Management
- Lead and mentor the E-commerce intern and work closely with our Performance Marketeer, ensuring that all team members work effectively towards shared goals.
- Foster a collaborative work environment and encourage a high-performance culture within the team.
- Oversee and coordinate with external performance marketing, development, and customer support agencies to ensure smooth operations, campaign execution, and exceptional customer service.
- Lead the selection and onboarding of new technology and tools to enhance ecommerce capabilities.
Skills & Qualifications:
- Bachelor’s (thinking level) in Marketing, Business, Ecommerce, or related field.
- 5-7 years of experience managing ecommerce platforms, preferably in the fashion retail industry.
- Proven track record of driving online sales growth and improving customer engagement.
- Experience in leading and managing a direct report, including internal team members and external agencies.
- Strong understanding of ecommerce platforms (Shopify), website analytics, and digital marketing tools (Google Analytics, SEO, SEM).
- Experience managing relationships with external vendors and agencies.
- Strong analytical, communication, and project management skills.
- Proficient in A/B testing, conversion optimization, and UX best practices.
- Ability to work cross-functionally and lead teams to achieve shared goals.
- Commercial and result driven mindset.
What do we offer:
- A company culture which is driven by our five core values; driven by ambition, always being transparent, united by diversity, taking responsibility, enjoying successes
- We stimulate development by offering a.o. training and learning opportunities, development plans and inspirational talks
- An environment where you can be yourself and flourish, where diversity is respected and individuality is valued
- Frequent events, such as our brand days and workshops
- A beautiful store and headquarters located near the Dam Square in the very centre of Amsterdam
- Pension scheme at Aegon PPI, where we will pay 2/3 of the premium and you will pay 1/3 of the premium
- Access to our Friends & Family website and credits for free clothes/shoes
- Access to the Mental Health Platform Open Up
- Discount codes for Trainmore and FÉST
- A competitive salary based on your experience
Environment:
We promote an honest and transparent atmosphere and strive to inspire meaningful progress in everything we do. Responsibility and accountability are key values within our company. We are a culturally engaged and innovative, young, ambitious and growing team, united by diversity. We offer an international work environment which is empowered by our progressive and positive mindset.
